My old man rant: Yes, everyone tells me they’re warm.  But I finally figured out why I can’t get myself to buy North Face jackets. It’s the jacket version of an high end SUV. Like most people’s SUV, it’s bought as more of a statement of desired lifestyle that  you’re rugged, fun and outdoorsy than actually used to be rugged and outdoorsy.

Most people who I see have them are likely to climb out of bed with it for a latte at Starbucks than up the Matterhorn. But you have it on -  just in case. With that logic, I can wear a life preserver. ’cause you never know when you might have a sudden urge to swim or get caught up in a tidal wave